
The "search for the ultimate trousers" changed our lives and surprised our imagination we had at the beginning.
Our passion started in summer 2003 at a large bay on the atlantic coastline of north Africa. For 2 month a mobile beach trader wanted to sell us his traditional accessories e v e r y day - but after that time something happened, when our eyes stucked focusing on his fine looking trousers. A pair of blue saourel with traditional embroideries, in an effect of noble and casual.
This changed our daily situation and we asked him everyday... but, we tried in vain, to buy his trousers... ???
- so this lead us to push the "do it yourself button" and the idea of making the ultimate pair of trousers was born.
ebba is brilliant in sewing and knitting and she started to do the first prototype and this was the point when geppetto`s custom desires met her ideas of design. So one step after the other it became a mesmerizing and challenging life to work & learn together - developing innovative & timeless pieces that are ‘buy now, keep forever’ classics..
Initially we had no terminology for what`s going on with us - but 3 years of prototyping and long testing periods luckily made us to make our first industrial production in 2006 - yep, and one day it felt like scales from the eyes to say:
geppetto + ebba = geppebba
The vision to bring trousers to a new level has motivated us 8 years now - thanks to the feedback of our fans!
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2003 Summer: - the inspiration & idea - creating the concept - all answers of any questions concering our life |
Sportswear Int.#221 Sep/ Oct 2008 / Page 94
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2004 – 2005: - prototyping phase - business plan - talking talking talking |
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2006 Spring: - finish of our studies & school - first production of geppebba mod.1 (100) - start of Lindström & Clemens Gbr |
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2007 Spring : - first website & geppebba-baggy unlimited song & video - small series of T- and Sweatshirts Summer: - presentation video of the idea „drop crotch vs. sarouel“ - „Finalist“ at the Brand New Award ISPO Sport&Style Munich/Germany
Autum: geppetto´s broken leg (ouch video) Winter: - production of the first geppebba mod.8 (174) „a big step for the evolution“ - new website |
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2008 Spring - exhibition at WEARE Düsseldorf/Germany Summer: - online shop - exhibition at UNFAIR in Copenhagen/Denmark |
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2009 Spring: - sample production (geppebba mod.8 short & long version in 6 different colours & denim) - exhibition at Premium Berlin/Germany Summer: - exhibition at UNFAIR in Copenhagen/Denmark - exhibition at UNCONDITIONAL in Paris/France |
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2010 Spring: - production geppebba mod8 (300) - sample production geppebba plank (50) / geppebba X (4) Summer: - 1st Place at German Fashion Film Award / Berlin Autum/Winter: - production of geppebba Jogi (100) geppebba seafarer (100) - „drop crotch trousers collection“ video inspired by fashion week Berlin |
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2011 Spring: - production geppebba mod8 (494) - new website & new online shop - on the catwalk for the childhood foundation Summer: - „don`t fart on fashion shows“ - because the catwalk is everywhere - slogan initiative during fashion week Berlin & fashion week Copenhagen Autum: - idea and production of "oipnglügg" (95) our cultural summer shorts for the Alps - 1st 2weeks pop-up store in Munich
....still working on an all-encompassing range.... |
2003
Summer:
- the inspiration
– the idea
– creating the basis of the concept
– all answers of any questions...
2004 – 2005:
- prototyping phase
- business plan
- talking to friends,
- market reserch
- finish our studies
2006
Spring:
- first production of 100 geppebba mod.1 (100)
- start of Lindström & Clemens Gbr
2007
Spring :
- first website & geppebba-baggy unlimited song & video
- small series of T- and Sweatshirts
Summer:
- presentation video of the idea „drop crotch vs. sarouel“
- „Finalist“ at the Brand New Award ISPO Sport&Style Munich/Germany
Autum:
geppetto´s broken leg
Winter 2007/08:
- production of the first geppebba mod.8 (174) „the next step of the evolution“
- new website
- exhibition at WEARE Düsseldorf/Germany
Summer 2008:
- online shop
- exhibition at UNFAIR in Copenhagen/Denmark
2009
Winter:
- sample production (geppebba mod.8 short & long version in 6 different colours & denim)
- exhibition at Premium Berlin/Germany
Summer:
- exhibition at UNFAIR in Copenhagen/Denmark
- exhibition at UNCONDITIONAL in Paris/France
2010
Spring:
- production geppebba mod8 (300) - sample production geppebba plank (50) / geppebba X (4)
Summer:
- 1st Place at German Fashion Film Award / Berlin
Autum/Winter:
- production of geppebba Jogi (100) geppebba seafarer (100pieces)
„drop crotch trousers collection“ video inspired by fashion week Berlin
2011
Spring:
- production geppebba mod8 (494)
- new website & new online shop
Summer:
- „don`t fart on fashion shows“ for fashion week Berlin & fashion week Copenhagen
- working on an overall collection
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Our Core is: - we love to innovate new products with long lasting designs (no collection overmodulation !) - we have high providence for European production standards ( fair-trade royal with cheese ; ) - we have excellent suppliers & manufacturing contacts: fabric, yarn, embroidery, sewing, laundry, dyeing.. www.berto.it , www.panamatrimmings.it , www.micspa.com, www.ricamificioerrebi.com , www.tobby.com, www.ykk.com, www.sintex.cz - our sustainable attitude is our basic characteristic trait, so we don´t need make a marketing concept out of it because we love the best possible - for questions & services, we take the time to help you personally
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